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Jason Allen-Rouman
415-901-1737
fax 415-704-3456
jason.allen-rouman@sothebyshomes.com
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South of Market
One of the largest neighborhoods in San Francisco, covering the area between Market and Townsend Streets from the Embarcadero all the way to 11th Street, South of Market in many respects is the picture of redevelopment. Once a blue collar neighborhood, the area has become decidedly urban over the past three decades?beginning in the early 1980s, with the construction of the Moscone Convention Center, and continuing into the mid 1990s, when it was the hub of the many Internet start-ups that emerged during the dot-com boom. (Though most of those companies disappeared quickly once the bubble burst, the neighborhood is still headquarters for such high-tech giants as CNET, Wired, Twitter, BitTorrent and Advent Software.)
Originally known as "South of the Slot," a reference to the days when cable cars ran up and down Market Street along a slot through which the cables were attached, South of Market is now a diverse mix of warehouses, furniture showrooms, ?big box? retail stores, nightclubs, art spaces, museums, residential hotels, loft apartments, and contemporary condominiums, not to mention art spaces and such museums as the Yerba Buena Center for the Arts, the Cartoon Art Museum, the San Francisco Museum of Modern Art, and the Jewish Museum. But despite its many changes, South of Market is still a work in progress; some parts remain desolate and removed from the bustling commercial district.
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